Stigmatization of Pakistani map by Gul Ahmed


Gul Ahmed- a well-known clothing brand, which is categorized as top listed brand of Pakistan due to its great quality of fabric, completely different and latest designs and contains a wide range of all kinds of fabric with beautiful shades of every season are going to launch their Summer-Spring collection- 2016 on 27th of Feb,2016. In their recent commercial of their collection they added all the colors of Pakistan and shoot in historic places of country which is highly appreciable and also showed the typical culture of every province.
But there is a bit fault in Gul Ahmed’s commercial that they’ve made a noticeable blunder in the last few seconds of their commercial; they showed an incomplete Pakistan map in which they excluded Kashmir in it or it can be said that Gul Ahmed dishonored Pakistan’s map. I wanted to acknowledge them that Kashmir is also an important part of Pakistan.
Being a Pakistani, I think it’s quite heart breaking and totally insane act they’ve done in their commercial. We (Pakistanis) know the value of Kashmir it’s a life line of Pakistan.

As Quaid –e-Azam Muhammad Ali Jinnah said:

“Kashmir is a jugular vein of Pakistan”

It has been and will always be a vital part of our country whatever happens, we will never leave it because it’s a part of our country, the people of Kashmir are our brothers, so why the advertising company did excluded it from map? Are their employees are unaware of the value of a geographical location of Pakistan?
However, no one from our country didn’t even noticed this silly mistake and the management of Gul Ahmed didn’t correct it. In my opinion they also didn’t noticed which clearly shows total irresponsibility of editing department of that specific advertising company. How ridiculous!

The advertising management of Gul Ahmed should edit their commercial and add Kashmir part in Pakistani map and show some concern towards their country as soon as possible. Being a responsible citizen of Pakistan we have to keep such kinds of things in our mind that whether our act is going to stigmatize the ethics and values of Pakistan. If you’re showing the geographical location of your country then you should know about its parts and value. Kashmir is a part of Pakistan not Indian.

Sana Zehra is a Microbiologist and have keen interest in writing, a patriot and willing to be an aspiring writer.

Discussion2 Comments

  1. Kashmir is a disputed territory…neither Pakistan, nor India…The people of Kashmir deserve freedom and deserve to be made a separate state…Pakistan doesn’t have any claims to it neither does India…

  2. Mohammed Afroz (J&K, India)

    Kashmir was always and is a part of India.

    Pakistan till the time it exists will never be able to occupy single inch of Kashmir.

    Message by True Indian

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